Slowly but steadily, Alexander Volkanovski has become one of the most notable names in the world of mixed martial arts, and his legacy as arguably the greatest featherweight of all time continues to grow. This weekend, as he takes on Yair Rodriguez in his fifth title defense, all eyes will be on the Australian fighter as he sets his sight on a rematch with Islam Makhachev in the UFC’s lightweight division should he emerge victorious.
🚨 VOLKANOVSKI VS. YAIR RODRIGUEZ 💥
LE FACE À FACE 👀 #UFC290pic.twitter.com/keHrF3FiCK
— ARENA (@MMArena_) July 6, 2023
Ahead of what promises to be an incredibly stacked card in Las Vegas, UFC 290 is sure to get the attention of fight fans around the world, with multiple former champions and top-ranked contenders making their presence felt on the main card. UFC 290 PPV buys are sure to hit a home run, and Volkanovski’s past PPV record is only helping the case.
How many PPVs has Alexander Volkanovski sold in his UFC career?
The most successful UFC PPV in recent times has to be Islam Makhachev vs Alexander Volkanovski. The UFC featherweight moved up a division to challenge the undefeated UFC lightweight champion, and what followed was a nail-biting encounter with UFC fans still scratching their heads about who won the fight.
According to multiple reports, UFC 284 sold around 700,000 PPV buys, making it one of the highest-selling UFC PPVs of 2022. While much of the success for UFC 276 can be directed towards Israel Adesanya, Volkanovski did not have much success in terms of PPV buys in all of his three fights with Max Holloway. Moreover, the match-up against The Korean Zombie and Brian Ortega failed to garner huge moolah.

However, only recently, Volkanovski has emerged as a top player in the UFC. His continued dominance in the UFC’s featherweight division and a remarkable performance against Islam Makachev has only upped his stock. UFC 290 will capitalize on all of these and could turn out as one of the biggest PPVs of this year.
Do you think UFC 290 will cross 500,000 PPV buys? Do let us know in the comments section.