By: Ujan Chakraborty Image credit: Twitter
Basketball is only one aspect of Kobe Bryant. Throughout his tenure, the Lakers great also created a business empire. Kobe's $6 million investment had now made his family $400 million.
Lance Collins founded the American sports drink BodyArmor in 2011. Kobe Bryant contributed $6 million and purchased 10% of BodyArmor in 2014.
As a result, he became the third-largest shareholder and joined the board of directors, where Vanessa is still a member.
Coke initially invested 15% in the business in 2018, and when it took over the distribution of BodyArmor, it added another 15% to its equity interest.
Coke said last year that it had paid $5.6 billion in cash to acquire the business. Additionally, the Kobe Bryant estate will profit by about $400 million from its ownership of the business.
BodyArmor recently disclosed that it would be collaborating with the Mamba and Mambacita foundations. The foundation receives gifts totaling $24 million as a result. Furthermore, this is the biggest gift the foundation has ever gotten.
The founder of BodyArmor also revealed a brand-new "Mamba Forever" flavor. Along with eight rebuilt basketball courts, the agreement also includes updated youth clinics and amenities.
Bryant established the venture capital company Bryant Stibel & Co. following his retirement in 2016. This company went on to invest in businesses like Scopely and LegalZoom.
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