Michael Jordan has a reputation as one of the most marketable players from the very outset of his career. Jordan has consistently demonstrated that he can draw in substantial revenues for whichever brand he promotes, from landing the Nike Air Jordan deal to appearing in the popular Gatorade commercial. In 1984, rookie Michael Jordan signed with Chevrolet at the same time he signed a contract with Nike.
Nine years later, in 1993, MJ opened up about disagreements with Juanita Vanoy, his then-wife, overdriving the Chevy Blazer. In the Blazer commercial, Jordan lifted the bar higher for what it meant to drive a Blazer by leveraging his arguments with his wife to illustrate how irresistible the car is.
Michael Jordan additionally gave off the impression of being an avid Blazer fan in his enduring 1993 commercial. He yearned to drive the car so desperately that he was prepared to argue with his wife to get it.
“You know what about the Blazer that I really like and that I’m not afraid to say, it’s different from, you know, Nissan, Jeep, and Ford. It’s really sturdy in the wintertime. When I put it in four-wheel drive, I really feel comfortable, I don’t feel the sliding and you know the spinning of the wheels. So, it’s the reassurance that you have in that bad weather. I mean, my wife and I, fight to see who’s driving the Blazer. I do, I really do drive a Blazer“, MJ said. (h/t via Youtube)
In a 1991 interview, Michael Jordan explained how his ex-wife would always win an argument with him. For his spouse, Jordan occasionally lets his competitive guard down. Perhaps, Juanita might take on His Airness’ fierce competitiveness effortlessly.
Michael Jordan let Juanita Vanoy have the upper hand in their arguments
In 1985, Juanita Vanoy and Michael crossed paths in Chicago and started seeing each other right away. After winning Rookie of the Year the season prior and breaking his ankle shortly afterward in his sophomore year, dating Juanita at that point in his life seemed precisely what he needed.
Him having broken his foot indicated that he would’ve been striked out of the lists of players who’d play that season. Jordan was somewhat depressed as it turned out, and Vanoy supported him struggle through his rehabilitation process.
When their romance initially began, Juanita Vanoy and Michael Jordan were head over heels in love. In 1991, the couple attended a rare interview and they seemed happy around each other. The age-old question of who typically triumphs in disputes among each other was one of the questions posed to them. As was to be anticipated, Jordan made it abundantly clear almost right away that his partner had the ultimate say in all matters regarding the Jordan household.
“C’mon, who wins in your house? Who wins in all the houses? That’s not even a good question to ask. You know she wins every argument that there is“, Jordan playfully said.
It was undeniable that Juanita had the upper hand when referring to issues pertaining to the household. She first sought a divorce in 2002, but they reconciled thereafter. However, it was confirmed that they would formally part ways with one another four years later.