In his recent concert, Drake wore the brand new Nike trademark Suns-colored orange Book 1 sneakers from Devin Booker. That has gone viral, and Drake has become a giant billboard for advertising as a giant in his own right.
The shoes? pic.twitter.com/ANbUdSZjXM
— Mike Vigil (@protectedpick) September 6, 2023
The “It’s All a Blur” tour, which features Drake and 21 Savage, continues its voyage through the United States. The tour had a two-night stop in Glendale at Desert Diamond Arena on Tuesday night. And audiences were in for a treat to kick off the event. As the event began, Phoenix Suns SG Devin Booker was seen heading out with Drake, with the opening song “Look What You’ve Done” playing. When they spotted Booker, the crowd exploded.
In general, Drake and Booker get along well. Drake is a well-known supporter of the Kentucky Wildcats, whom Booker played for in college before getting picked by Phoenix in the lottery.
Booker unveiled the Book 1 black and orange versions in a brief advertisement on Sunday. In addition, both of his social media avatars have the orange Book 1s next to his face. Drake has shown his affection for Booker on several previous occasions, including during a performance in the Phoenix region.
Devin Booker teases colors for signature shoe Nike Book 1
The Phoenix Suns’ Devin Booker was rumored to be the upcoming NBA superstar to have his trademark sneaker back in March. And now fans in the Valley are finally getting their first glimpse.
Throughout the summer, Booker teased the release of the sneakers, and on Sunday and Monday, he unveiled two posts that delved into the creation of his unique shoe, the Nike Book 1. Recent social media posts from Booker show him exercising in Southern California while wearing what looks to be the “Book 1.” He could be seen in both black and orange colorways.
COLOR TEST @Nike pic.twitter.com/qATTfOy7fN
— Book (@DevinBook) September 4, 2023
He shoots in the speculated 2024 spring release shoes during open gym workouts at USC and UCLA. That also included Kevin Durant, Bradley Beal, Deandre Ayton, Bol Bol, and several more Suns players. Bradley Beal (Jordan Brand) and Deandre Ayton (Puma), each have separate partnerships with brands. On the other hand, Booker is only the second Sun after Durant (Nike) to have his trademark shoe.
The rumored unreleased sneaker was leaked in early July. It has a more glossy black on the bottoms than the rest of the shoe, with a tan Nike swoosh on top of the all-black shoes and laces. The material and Nike swoosh on the alleged orange shoe looks to be different from those on the all-black pair.
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