SUMMARY
- Visa Cash App RB registers their company name as Racing Bulls.
- The team will reveal their livery on 8th February.
The newly branded Visa Cash App RB team has been making headlines in the past few days. Now they make headlines once again as the team prepares to take on the 2024 season. From the name, it is obvious that Visa and Cash App will be the title partners for the team going forward. However, the name seems pretty long to refer to going forward.
Hence, the team has registered their new company name, and Visa and Cash App will not be there in the name. Instead, the team has used the expanded version of the RB from the name. This makes it easier to refer the team going forward.
Visa Cash App RB to be called Racing Bulls
The team has registered their official company name as Racing Bulls SpA. It was previously registered as AlphaTauri SpA. This has almost confirmed the earlier reports which stated that the team will be called Racing Bulls.
When the Visa Cash App RB was first announced, there was speculation indicating that the RB just stands for Red Bull. However, this would make it confusing as Red Bull Racing already exists in the sport. Even though they own the Racing Bulls team, naming them also Red Bull would be confusing and could destroy the team’s branding.
The updated FIA @F1 entry list confirms the use of ‘Racing Bulls’ as the name of @AlphaTauriF1.
Having previously been ‘Scuderia AlphaTauri SpA’, the new official company name is ‘Racing Bulls SpA’.
The full team name is also listed as ‘Visa Cash App RB Formula One Team’.#F1 pic.twitter.com/i8Q8lRnhCZ
— Decalspotters (@decalspotters) January 25, 2024
The new car for Racing Bulls is set to reveal itself on February 8th. There is no doubt that we will see some fresh colors in the car. They will not be going with the old AlphaTauri colors. Instead, the team has teased a bright blue color similar to the livery Toro Rosso ran in 2019. This will help the team stand out during the 2024 season.
There is a lot of pressure on the team to deliver a good livery. The announcement of the team name did not go well with the fans. There were a lot of negative comments on social media when the name was announced. However, the team will be hoping to win over the fans with their livery design.
Visa set to partner with both Red Bull F1 teams
With Visa having already announced their partnership with Racing Bulls, this is not the only team they will be sponsoring in 2024. Visa will also be a sponsor for the main Red Bull Racing team. As a part of their agreement, they would have made it clear that the team would sponsor both F1 teams.
There is no doubt that the billion-dollar empire will be spending millions of dollars to have their brand on both the Red Bull teams. However, they will not be the title sponsors for Red Bull Racing as Oracle has already been announced as the title sponsor for the reigning Champions.
The updated FIA @F1 entry list confirms the use of ‘Racing Bulls’ as the name of @AlphaTauriF1.
Having previously been ‘Scuderia AlphaTauri SpA’, the new official company name is ‘Racing Bulls SpA’.
The full team name is also listed as ‘Visa Cash App RB Formula One Team’.#F1 pic.twitter.com/i8Q8lRnhCZ
— Decalspotters (@decalspotters) January 25, 2024
Red Bull will be looking to find success with both their teams in F1 in 2024. While they have already been dominating the grid for the last 2 years, they will be looking to improve the Racing Bulls teams as well. Do you think we will see one of the Racing Bulls on the podium this season? Post your answers in the comments section below.