Lewis Hamilton has done everything it takes to promote his new business and brand Almave. Not too long ago, the Brit teased about his new launch revolving around a non-alcoholic beverage. The beverage is made from blue agave while skipping its fermentation process. However, he has not hesitated to betray his team to promote his brand.
It started with the social media frenzy that the driver caused among fans as his cryptic Instagram account was revealed. The account soon turned out to be made for Hamilton’s Almave. The driver also promoted the brand during the Japanese Grand Prix and the Austin Grand Prix.
lewis finally got rid of the W13 as his header pic.twitter.com/9ormMEwmbh
ā soph (@sophwebsterxx) October 26, 2023
The driver now has updated his Twitter header from the W13 to Almave and a picture of him drinking the beverage. The promotion has been taken seriously as he launches yet another business successfully after Neat Burgers.
This has been an effort to start vegan and non-alcoholic food chains since the driver has a healthy take on his lifestyle. As he joined the weekend at the Mexico Grand Prix he was seen holding a bottle of Almave.
Lewis Hamilton reveals one thing he misses the most in Formula 1
Lewis Hamilton participated in the press conferences ahead of the Mexico Grand Prix. However, the driver seemed to be reliving in a nostalgia of sorts.
Hamilton has won twice in Mexico. The seven-time champion has also had one of the best race-win celebrations as he was lifted on the podium with his car. So as he comes closer to the Mexico GP, the champion misses one thing the most.
#OTD Sir Lewis Hamilton won the 2019 #MexicoGP and literally rose from that podium š Oh the man that he is!!!!!! So much style!!!!!!pic.twitter.com/31aDxGqVzH
ā Hamilton Insights (@LH44_insights) October 27, 2023
He has done the most for Formula 1. From race wins to championship victories, the driver has rightfully won his title for the best in the game. But as a new driver reigns, he confessed what he misses the most. He said,
āI can’t really recall how much I miss winning. It’s been a couple of years. I’ve enjoyed the process and the journey that I’ve been on with my team in terms of trying to get the car back to where we need to be.ā
āI can’t really recall how much I miss winning. It’s been a couple of years. I’ve enjoyed the process and the journey that I’ve been on with my team in terms of trying to get the car back to where we need to be.ā
-Lewis Hamilton pic.twitter.com/QWeOgiL9Paā Unicornš¦ (@hamburgerh0tdog) October 27, 2023
The driver has only known the feeling of winning. For a long time, the star and face of the sport, Sir Lewis Hamilton drove his Mercedes to great heights. The driver has won so many years and it is only natural to get used to the thrill. Nonetheless, he also understands that as years go by, there will be someone who will take over for the next generation.